Otter.ai, a Silicon Valley-based AI meeting assistant provider, announced Tuesday the release of a new product suite targeting enterprise clients. The company stated its intention to evolve its service from a meeting notetaker into a centralized corporate knowledge base, integrating meeting data into broader organizational workflows.
The new suite introduces several components designed to enhance data utility. These include an API to facilitate custom integrations with platforms such as Jira and HubSpot, an MCP (Meeting Context Platform) server enabling connection of Otter data to external AI models, and a new AI agent capable of searching a company's accumulated meeting notes and presentations.
Sam Liang, CEO of Otter.ai, described this launch as the next phase for the company. "We are evolving from a meeting notetaker to a corporate meeting knowledge base," Liang stated, adding that the system aims to serve as a "system record for conversations" to help corporations scale growth and drive measurable business value. Liang also emphasized that a significant portion of corporate knowledge resides within meeting discussions, ranging from sales calls to marketing strategy sessions.
Founded in 2016, Otter.ai initially operated in a less crowded market for meeting transcription services. The AI boom beginning in 2022 has since led to an increase in competing startups, including Granola and Circleback, with established players like Fireflies also experiencing heightened interest. Liang indicated that Otter's current transition is intended to differentiate it within this expanding market. The company cited information silos as a common cause of inefficiency, aiming to mitigate this by creating a permission-based system for wider, non-confidential information sharing.
The introduction of new data management capabilities has also brought renewed attention to privacy considerations. Employee and information privacy remain a concern, particularly regarding the recording of informal discussions and chatter. Otter.ai is additionally involved in an August class-action lawsuit, which alleges the company recorded private conversations without user consent and utilized that data for training its transcription services.
Regarding the lawsuit, Liang declined to comment on the specifics of the litigation, but asserted that the issue is not exclusive to Otter. "If they accuse us, then they could accuse everyone else, all the tools you heard about doing meeting notes," Liang was quoted as saying, expressing a view that increased access to information via AI is a positive development.
